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The ultimate battle in the sky – reinventing the long-haul travel experience

The ultimate battle in the sky – reinventing the long-haul travel experience

Since the mid 2000s the air-transport industry has been in an era of hyper-competition. Medium-haul has been irreversibly disrupted, and the sector has become a mass-market industry. Now airlines are preparing for the next battle in the sky: the fight for the long-haul traveler.

Mark Thomas

The author Mark Thomas